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Hollister

Client
Hollister
Industry
Healthcare & Life Sciences
Services
Digital & Design Video & Media
What We Did
  • Content Strategy
  • Copywriting
  • Strategic Messaging
  • 3D Graphics & Animation
  • Motion Graphics & Animation
  • Video Editing
  • Video Production
  • Digital Advertising
  • Direct Mail
  • Email Marketing
  • Illustration
  • Microsites
  • Packaging
  • Print Collateral
  • UX/UI Design
  • Website Development

Take a product from commodity to extraordinary

Hollister’s Anchor Fast endotracheal tube fasteners offer a gentler alternative to ordinary medical tape. We developed a campaign to inform healthcare practitioners about the benefits of Hollister’s simple product innovation and to encourage them to try something new.

Hollister Anchor Fast brochures and cards spread on a table

The Story

What makes this campaign stand out, aside from our relevant, interactive deliverables, is our role as marketing strategist. We even wrapped up with a roadmap for the sales reps to follow, outlining the delivery timeline and value-added purpose of each campaign element.

A Closer Look

Hands holding an open Hollister Anchor Fast brochure showing the device on a face
A laptop showing the Hollister Anchor Fast interactive site with a 3D model of a face wearing the device
A close-up of the Hollister Anchor Fast brochure, Secure, Clean, Practical
An open Hollister Anchor Fast brochure, The Right Choice
Hands holding a Hollister Anchor Fast card with a model face wearing the oral endotracheal tube fastener
The Hollister Anchor Fast site page Optimizing Oral Care, with a diagram of the gliding tube shuttle
The Hollister Anchor Fast site page about skin barrier pads, with a close-up of the device
The Hollister Anchor Fast site page with a 360 degree interactive view of the device

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