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Kellogg School of Management

Client
Kellogg School of Management
Industry
Education
Services
Events & Experiential Video & Media
What We Did
  • Scriptwriting
  • Strategic Messaging
  • Video Editing
  • Video Production

Show, don’t tell

When Kellogg School of Management asked us to help promote its centennial celebration, we proposed a twist. Rather than simply say Kellogg is one of the world’s top-ranked business schools, we chose to show it with a series of documentary-style videos.

Andrew Youn talking with farmers in a field of dried corn in Africa

The Story

Our videos are more than just glorified headshots. In less than five minutes, each personalized vignette gets to the heart of the matter: How alumni are changing the world using the core values taught at Kellogg, integrity, brave leadership and passionate collaboration.

A Closer Look

A speaker gesturing to a packed lecture room of Kellogg School of Management students
A professor handing out papers in a Kellogg classroom
Katherine Phillips, Associate Professor of Management & Organizations, speaking to camera
A man and a woman studying papers spread on a table
Andrew Youn, founder of One Acre Fund and Kellogg graduate of 2006, speaking in a village in Africa
Professors in academic robes and medals walking in a Northwestern graduation procession

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